Blog Post
Outdated SEO Practices You Should Avoid
Search Marketing Specialists - Digital Marketing Agency Gold Coast
You're using outdated SEO techniques and you're not getting the results you want. Your rankings are always seen as "organic" and you're on the cusp of giving up all hope of ever achieving success.
No matter how many hours or resources you invest in your SEO strategy, it never seems to work. You always feel like you're running in circles and wasting time on things that don't matter.
Truth is that there's a better way to do things and your business deserves better. Get started with the right SEO practices today and start reaping the benefits of increased traffic, higher ranking, and more conversions.
We've compiled a list of different outdated SEO practices you should avoid so you can stay on top of your game. Read this article now and learn the best practices:
https://www.searchenginejournal.com/outdated-seo-practices/
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SEO is an important part of your marketing strategy. But with Google constantly updating their algorithm, it can be hard to keep up. Search engine optimisation is an important aspect of digital marketing. But, it can be quite complicated. Learn the advanced SEO tips and techniques in easy-to-understand language, to help you rank higher in search engines like Google. https://www.searchenginejournal.com/advanced-seo-tips-techniques/281245/
There are plenty of factors determining Google rankings, but there are a few keywords that stand-out. Domain names are important, but are they really the key to gaining higher rankings? For us, if your domain name is both meaningful and represents what you offer, it could give you an edge. Learn more if domain name is a Google ranking factor, or if choosing the right domain name can get you more traffic by checking this article: https://www.searchenginejournal.com/ranking-factors/domain-name/
Claiming your Google Business Profile is fast and easy. Once you verify your business, you'll be able to manage your info, showcase your products and services, and respond to reviews. With a verified business profile, you can show up in the top 3 search results on Google for a specific keyword or keyword phrase. Improve your local SEO and drive more customers to your physical store, by claiming and verifying your Google Business Profile on Search and Maps. https://www.searchenginejournal.com/google-business-profile/426034/
There are lots of arguments about whether it's better to have a WWW or non-WWW domain. Using WWW can point you back to your site - it's a simpler URL to remember. It also suggests that you're trying to rank for that particular keyword. Using non-WWW can sometimes be more outside the box, but is easier for marketers without large marketing budgets to catch on. Ultimately, the choice of having WWW or non-WWW domain is up to you, but both have its pros and cons. Whatever the decision is, make sure that your content marketing strategy is sound and structured accordingly. Discover which domain extension is better for your SEO and generate high-quality and high-traffic pages effortlessly in minutes. Check this link for more information: https://www.searchenginejournal.com/www-vs-non-www-seo/272043/
Google's Page Experience Update has finished rolling out! Google has been rolling out their new Page Experience Update, and it could benefit your website. This is related to how Google ranks the quality of a website based on a visitor's interaction with it. This update could have a great impact on how a visitor perceives the quality of your website. It will place importance on how easy it is for visitors to complete their tasks and if they have a positive experience while navigating the page. It's important that you stay up-to-date with these updates to keep your visitor's positive experience high and give them what they want in order to keep them coming back for more. https://www.searchenginejournal.com/google-page-experience-update-finished/418506/
It's unfortunate when you invest your time and money in creating great content that doesn't rank. You can spend hours or days writing a content that won't even show up on the first page. And if it does, it's nowhere close to your top competitors. This is where digital marketing comes into play to help you create the right strategy to get you quality traffic and finally rank higher than all competitors! With SEO, you can trust that your content will get more eyes on it and generate more leads. Build hard-to-beat credibility with high quality content. If you want to know how to plan SEO content that actually ranks, check it here: https://searchengineland.com/how-to-plan-seo-content-that-actually-ranks-351054
